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Privacy Policy

Date created: Febraury 04, 2024

Introduction

On behalf of Blue Cross and Blue Shield of New Mexico, a division of Health Care Service Corporation, a Mutual Legal Reserve Company, Luminare Health Benefits, Inc. ("Luminare Health Benefits", "We", "Us", "Our") is hosting www.myblueelementnm.com ("Website"). Luminare Health Benefits respects your privacy and is committed to protecting it through Our compliance with this policy.

This policy describes the types of information We may collect from you or that you may provide when you visit the Website and Our practices for collecting, using, maintaining, protecting, and disclosing that information.

This policy applies to information We collect:

Except for information We collect on this Website, it does not apply to information collected by:

Please read this policy carefully to understand Our policies and practices regarding your information and how We will treat it. If you do not agree with Our policies and practices, you may not use Our Website. By accessing or using this Website, you agree to this privacy policy. This policy may change from time to time; please refer to the section entitled Changes to Our Privacy Policy below.

Children Under the Age of 13

Our Website is not intended for children under 13 years of age. No one under age 13 may provide any information to or on the Website. We do not knowingly collect personal information from children under 13. If you are under 13, do not register on the Website, use any of the features of this Website, or provide any information about yourself to Us, including your name, address, telephone number, email address, or any user name you may use. If We learn We have collected or received personal information from a child under 13 without verification of parental consent, We will delete that information. If you believe We might have any information from or about a child under 13, please write Us at Our address listed at the end of this policy or email Us at HBPrivacyStaff@hlthben.com.

Information We Collect About You and How We Collect It

On this Website, We collect:

We collect this information:

Information You Provide to Us.

The information We collect on or through Our Website may include:

Information We Collect Through Automatic Data Collection Technologies.

As you navigate through and interact with Our Website, We may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:

We do not track your online activities over time and across third-party services or other online services. Currently, Our Website does not recognize if your browser sends a "do not track" signal or similar mechanism to indicate you do not wish to be tracked or receive interest-based ads.

The information We collect automatically may include personal information, or We may maintain it or associate it with personal information We collect in other ways or receive from third parties. It helps Us to improve Our Website and to deliver a better and more personalized service, including by enabling Us to:

The technologies We use for this automatic data collection may include:

How We Use Your Information

We use information that We collect about you or that you provide to us, including any personal information:

Disclosure of Your Information

We may disclose aggregated information about Our users, and information that does not identify any individual, without restriction.

We may disclose personal information that We collect or you provide as described in this privacy policy:

We may also disclose your personal information:

Choices About How We Use and Disclose Your Information

We strive to provide you with choices regarding the personal information you provide to Us. We have created mechanisms to provide you with the following control over your information:

Accessing and Correcting Your Information

You can review and change your personal information by logging into the Website and visiting your account profile page under the Profile section of the Website.

You may also send Us an email at HBPrivacyStaff@hlthben.com to request access to, correct or delete any personal information that you have provided to Us. Although you may be able to remove or adjust certain information, We cannot delete some of your personal information in your profile except by also deleting your user account. We may not accommodate a request to change information if We believe the change would violate any law or legal requirement or cause the information to be incorrect.

Your California Privacy Rights

California Civil Code Section ยง 1798.83 permits users of Our Website that are California residents to request certain information regarding Our disclosure of personal information to third parties for their direct marketing purposes. We do not disclose your information to third parties for their marketing purposes.

Data Security

We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. All information you provide to Us is stored on Our secure U. S. based servers behind firewalls. All information collected or stored on, or transmitted from, this Website will be encrypted using industry standard technology. All data that is submitted to or transferred from the website is protected by Transport Layer Security (TLS) technology.

The safety and security of your information also depends on you. Where We have given you (or where you have chosen) a password for access to certain parts of Our Website, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.

Unfortunately, the transmission of information via the internet is not completely secure. Although We do Our best to protect your personal information, We cannot guarantee the security of your personal information transmitted to Our Website. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.

Changes to Our Privacy Policy

It is Our policy to post any changes We make to Our privacy policy on this page with a notice that the privacy policy has been updated on the Website home page. If We make material changes to how We treat Our users' personal information, We will notify you through a notice on the Website home page. The date the privacy policy was first created or last revised is identified at the top of the page. You are responsible for ensuring We have an up-to-date active and deliverable email address for you, and for periodically visiting Our Website and this privacy policy to check for any changes.

Contact Information

To ask questions or comment about this privacy policy and Our privacy practices, contact Us at:

Luminare Health Benefits, Inc.
Privacy Office
PO Box 7961
400 Field Drive
Lake Forest, IL 60045-7961

via email:

HBPrivacyStaff@hlthben.com

or via toll-free number:

Call the toll-free Customer Service number on your Member ID Card.

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